Promotional Dinner of China Sport Show 2016 held in Shanghai

　　To propel the exhibitor and visitor invitation for China Sport Show 2016 and help the exhibitors learn about the latest preparation news, organizer held a promotional dinner in Shanghai at 18:00-19:30 on December 2. Mr. Li Hua, the Vice President and Secretary General of China Sporting Goods Federation was present and delivered speeches. Leaders from Shanghai Municipal Bureau of Sports, over 100 sporting goods enterprise representatives from Shanghai, and many media reporters from Beijing and Shanghai attended the dinner.

　　In the May of this year, China Sport Show 2015 held in Fuzhou was a great success – it attracted 1124 enterprises; it exhibited over 2000 brands; the exhibition area covers 120,000 square meters; it attracted over 120,000 visitors. All these data have hit the record in the past China Sport Shows. After the previous dissemination and promotion, China Sport Show 2016 has drawn positive feedback and well received by relevant enterprises, and the general preparation is in an orderly process. The exhibitor invitation progress has surpassed the level of the same periods of the past years – up to last week, nearly 970 enterprises have registered for the exhibition and the registered area has covered more than 70,000 square meters. The professional visitor registration and activities planning are also being carried out orderly.

　　Mr. Li Hua pointed out that the China Sport Show committee will fully implement the No.46 document of the State Council during China Sport Show 2016. The director also added that, 2015 witnesses a general overhaul of China's sporting goods manufacturing industry. Various operating models and concepts have changed, and problems such as brand outdated and insufficient talent are rising.

　　Mr. Li Hua presented three suggestions on the future development of sporting goods manufacturing enterprises: firstly, be specialized; secondly, establish information-based enterprise; and thirdly, strive for excellence.

　　Then, Ms. Sun Li, manager of fitness zone, and Ms. Wang Lei, the principal of the China Sporting Goods Industry Summit Forum, introduced the new features of the fitness zone of China Sport Show 2016 and the new planning of the summit forum respectively. Supportive activities added to the fitness zone – fitness seminar and fitness platform will maximize the value brought by China Sport Show to enterprises and the industry. The preparation for China Sporting Goods Industry Summit Forum has been started. More researches in the industry will be included with higher quality and targeted solutions. Also, the business platform service of the forum will allow partners to be deeply involved in the summit forum.