Five Types of Brilliant Activities in China Sport Show 2017

　　This China Sport Show presented five types of field activities to meet requirements of professionals or ordinary audience: summit forum, interactive experience, performance show, business negotiation, and concurrent meetings.

　　(1) Summit forum: leading the thinking, insight to trends

　　The forums used "upgrade" as the theme keyword and contained seven parallel forums. The 2017 white paper for the sporting goods industry was unveiled at China Sporting Goods Industry Annual Summit, which triggered industry-wide attention and discussion. "Gurus" gathered at the annual summit. Leaders of the General Administration of Sport of China and Sports Bureau of Shanghai City attended the forum. The vice president of the World Federation of the Sporting Goods Industry (WFSGI), Ms. Stefanie·Burkert, and the "Prince of Gymnastics" and president of Li-Ning Company, Li Ning, delivered keynote speeches on the new development trends of China's sporting goods from the international perspective and the major trend of sport consumption upgrade respectively.

　　China National Fitness Forum deeply focused on the integrated development of nationwide fitness and the health of the people under "comprehensive health", and centered on the building of public service system for nationwide fitness as well as the transformation and upgrading of governmental functions, which were interpreted from the dimensions of governments, enterprises, and schools.

　　China Sport Venues and Facilities Forum, based on the needs of sport venue facility exhibitors, focused on the new market trend of venue facilities for nationwide fitness, and used industrial standard issues triggered by the "toxic runway" incident that sparked heated debate in the society last year, as the annual key issue.

　　In addition, the summit forum launched multiple sub-forums, such as the China Youth Sports Forum, Star Plan, College Stadium Management Forum, and China Fitness Career Development Forum, which not only effectively extended the content of the summit forum, but also continuously elicited the possibilities of more business upgrading and cooperation development via the forum platform.

　　(2) Interactive experience: rich in content, and star presence

　　China Sport Show Organizing Committee worked with Shanghai Distance Running Association and the team dedicated to the innovative development of IP road running, to host "running zone", which made the content enriched and form diversified.200 runners participated in the breakfast run program, and they ran 4.2 kilometers around the stadium. At the same time, interactive experience activities such as the indoor triathlon relay and live-action directional treasure hunt game were carried out. The organizer also offered a running college lecture, and invited experts and scholars in the running field as well as marathoners to share running experience and professional running knowledge.

　　Some enterprises organized rich and colorful activities by themselves, such as "Health Sport Paradise", "Treasure Hunters" orienteering, basketball sport park, and VR physical fitness experience.

　　Just as in previous shows, sport stars also showed up in China Sport Show 2017.In the public benefit activities of "Star Plan" — star athlete entrepreneurial sharing session and Chinese Olympic Committee booth, prestigious sports stars were invited to cheer up.

　　(3) Performance show: continuous and dazzling shows

　　In China Sport Show 2017, various types of performance were staged successively, dazzling spectators.

　　2017 I-FIT China National Professional Fitness Coach Conference was settled in China Sport Show this year, and the enrollment scale hit a record. Professional training sessions were delivered throughout the Sport Show and seven training classrooms were open in the three days. The most enjoyable section was the skill challenge. The fitness conference not only provided a stage for professional fitness coaches to display their professional performance and exchange experience, but also popularized scientific fitness and safe fitness expertise to the public.

　　In addition, as the top-notch and largest event in the fitness and bodybuilding field in China in recent years, China Sport Show 2017 • Fearless Bodybuilding and Fitness Bikini Contest sponsored by the Sport Show Organizing Committee and Beijing Fearless Sports Culture Co., Ltd. was one of the most popular fitness events in this Sport Show. Excellent bodybuilders from mainland China, Hong Kong, Macao, Taiwan, Russia, Iran, Thailand, Myanmar, Korea and Japan gathered in Shanghai to compete for top honors in 34 events of 5 major columns. This competition was open to spectators free of charge. Hundreds of media were invited to follow up, report and live broadcast the competition, allowing more people to witness the swelling muscle scene and hot female bodybuilders.

　　The sports collection auction exhibition has been one of the activities reserved by China Sport Show since 2010.The public welfare show in this year's exhibition contained five themes. The exhibits were diversified and precious. A star card activity was held on site to offer star cards to spectators. In the auction aspect, the organizer increased the number of collections and thousands of auction items were shown in the exhibition.

　　In addition to the above activities, the Preparation for the Olympic Games · China Skateboard Warm-up Show, the figure roller skating performance, grappling machine performance, and other activities were spotlighted and attractive.

　　(4) Business negotiation and concurrent meetings: Platform effect, exchange of all parties

　　With the brand development and scale expansion, the platform effect of China Sport Show becomes increasingly prominent. Today, China Sport Show is positioned not only as an exhibition but also as an exchange platform between governments and industries, society and industries, and relevant parties.

　　The domestic and overseas one-to-one VIP buyer negotiation meeting, negotiation meeting for university sports venue resources, wholesaler negotiation meeting, and other business activities promote full contact between exhibitors and spectators, making the exhibition fruitful. The Preparatory Meeting of CSGF Professional Roller Skating Committee and Shandong Huimin Sport Rope and Net Industry Base Press Conference were held concurrently. The organizers utilized the cluster effect and eyeball effect of the Sport Show to seek greater development benefits.

　　In addition, the "Outdoor New Fitness Equipment Selection" and "Fitness Equipment Selection for Special Crowds" activities carried out by the organizing committee were tried in the Sport Show for the first time. Numerous sets of innovative equipment are undoubtedly the booster to benefit people's fitness and promote the healthy development of nationwide fitness.