BSN Sports Acquires Wayne Sporting Goods
Source:China Sport ShowRelease time:22-Jan-2020Clicks:
Article From:SGB MEDIA
BSN Sports, a division of Varsity Brands, on Tuesday announced that it has acquired the team sports business of Wayne Sporting Goods, based in Wayne, PA. Financial terms of the deal weren’t disclosed.
WSG has been serving team sports customers in the Philadelphia area for 64 years. As part of this transaction, Steve Galczenski, the third generation at WSG, is joining BSN Sports along with his support team. The Galczenski family will be closing the retail store in downtown Wayne, PA.
Terry Babilla, BSN Sports’ president, said, “Over more than 60 years, the Galczenski family has built an enviable and trusted organization because they relentlessly focused on delivering superb customer service. This dedication, in turn, has ensured that WSG is the go-to, trusted team sports provider in Delaware, Chester & Montgomery Counties. These attributes are seamlessly aligned with our own, and we are confident that BSN Sports will provide an ideal home for WSG’s next, great chapter. This includes our commitment to preserve the best of WSG’s culture and local school and team sports service while integrating BSN Sports’ unparalleled inventory, industry leading technology, and superior sales platform.”
Owners Roger and Steve Galczenski added, “Joining the BSN Sports family will allow us to continue to offer the same great service that our team, corporate and league customers are accustomed to over the past 64 years but now have the backing of the #1 team distributor in the country. BSN’s resources and innovative technology will be a great asset to our customers and our team. We are excited to get started!”
Babilla concluded, “With the addition of WSG, we have now added over 200 sales professionals in the last twelve months, including valuable teammates in Florida, Utah, Missouri, South Carolina, New York, Washington, Illinois, Michigan, Colorado, Iowa, Texas, Alabama, Georgia, and, Pennsylvania. We will continue to seek out partners that share our values and have a passion for building lifelong customer relationships.”