Article From：Front Office Sports Peloton is ending the year on an ominous note, if the tale told by Google search volume is to be believed. U.S. search trends for Peloton show a 30% year-over-year drop in the fourth quarter of this year....

Article From：SGI Europe Swiss consumers are shopping more than before online, but they still prefer to buy most kinds of products in the physical stores, according to a study commissioned by the Swiss Retail Federation to Oliver Wyman, wh...

Article From：SGB Media With more people turning to their smartwatch or fitness tracker to monitor exercise and sleep quality, its not surprising that 4,500 health and fitness pros surveyed by the American College of Sports Medicine (ACSM)...

Article From：SGB Media Nike, Inc., on Wednesday, filed a patent lawsuit against Lululemon Athletica, Inc. Nike claims to hold a number of fitness equipment patents that Lululemon is infringing with its Mirror connected fitness device and...

Article From：SGB Media In an open letter entitled Looking forward to seeing you in Denver on January 26, Outdoor Retailer show organizers said they have no current plans to cancel the Outdoor Retailer Snow Show 2022 amid a surge in COVID-...

Article From：SGB Media Anytime Fitness launched its Real AF marketing platform to support personalized fitness and nutrition coaching and interaction between the companys coaches and members both in person or via its mobile app. Our Real...

Article From：SGB Media The Sports Fitness Industry Association (SFIA) released its 2021 U.S. Trends in Team Sports Report that showed the total number of Americans participating in a team sport dropped by 3.8 million players in 2020. In c...

Article From：SGB Media According to Golf Datatech, U.S. rounds of golf were down 17.6 percent in November 2021 against November 2020 but still up 5.6 percent in the first 11 months of the year. The nations golf courses in recent months ha...

Article From：SGI Europe As we reported earlier this month, Adidas has struck deals with three producers of non-fungible tokens (NFTs) on the Ethereum blockchain: Bored Ape Yacht Club (BAYC), gmoney and PUNKS comic. The fruit of those init...

Article From：SGI Europe GlobalData a market research agency founded in 2016, combining several smaller such firms, and headquartered in London has released a report titled Energy and Sports Nutrition Market Overview, Consumer Behavior and...

Article From：SGI Europe A lot of snow fell on the Alps during the first full week of December, driving many local ski fans to the slopes. However, the French ski resorts are worried about a big drop in reservations by foreign tourists, es...

Article From：SGI Europe GfKs Consumer Confidence Index for the U.K. has fallen by one point so far in December, remaining negative at -15, in the midst of the spreading Omicron variant, which has led to more than 90,000 new daily cases of...

Article From：SGB Media While consumers are returning to their in-store shopping routines, according to a recent Mastercard survey*, 56 percent of shoppers have continued to prioritize online shopping this holiday season, citing waiting in...

Article From：SGB Media In the 12 months ending October 2021, revenue for the U.S cycling market grew 3 percent compared to the prior year, to just over $8.4 billion, according to the NPD Groups retail tracking data. In the year-ago period...

Article From：SGB Media According to The NPD Group, overlapping with the return of in-person learning and sports activities this year, revenue from kids activewear increased by 34 percent in the U.S. from January through October versus las...

Article From：SGI Europe Accelerated by the Covid pandemic, which has reduced the sports brands budget for national B2B advertising, the number of German retailer-oriented trade publications operating in the German sporting goods market ha...

Article From：SGI Europe The Remade Institute, a 132-member public-private partnership established by the U.S. Department of Energy (DOE) with an initial investment of $140 million, announced a funding round worth $33.2 million in new tech...

Article From：SGI Europe Intersport Germany and Rose Bikes are reportedly representing a group of 4,500 stakeholders in Germany that is grouping retailers, trade associations, journalists and economic experts in their opposition against th...

Article From：SGI Europe Topsports International Holdings, the leading Chinese sports distributor and retailer spun off by Belle International in 2019, reported a decline of 1.2 percent in total revenues to 15.57 billion renmimbi (2,128m-$...

Article From：SGB Media The 2021 holiday season appears to be on track to exceed the National Retail Federations (NRF) forecast for record spending despite supply chain disruptions, inflation and challenges, including the COVID-19 omicron...