Category Expansion! CSS AWARDS 2026 at CHINA SPORT SHOW Opens for Submissions, Celebrating Sports Innovation Across the Full Industry Chain

The global sports industry is accelerating innovation and development. CHINA SPORT SHOW has opened visitor registration for professional buyers worldwide, sincerely inviting international buyers, brands, and industry organizations to this leading Asian sports industry event.

As a key innovative segment of the exhibition, CSS AWARDS – CHINA SPORT SHOW Innovation & Excellence Awards – has simultaneously launched its annual selection. Focusing on cutting-edge achievements in sports goods and sports technology, the awards aim to identify products and solutions with innovative value and market potential, and showcase them to the global industry through the exhibition platform.

 

This year’s awards have further expanded their coverage. On the basis of existing categories, popular new categories such as pickleball, recreational sports (including darts, board games, jump rope, etc.), and professional strength training equipment have been added, covering the entire industrial chain from personal equipment to venue facilities, and from production raw materials to smart solutions. Meanwhile, some tracks have been optimized and upgraded. Among them, the "lightweight" track for home fitness equipment has been further refined to encourage innovative products more suitable for home scenarios and urban lifestyles; additionally,the selection of excellent demonstration cases in sports engineering will be launched, with a focus on technological breakthroughs and application innovations in the construction of sports venues and engineering solutions.

Entries will be comprehensively assessed across multiple dimensions, including innovation, functionality, environmental friendliness, and market potential, ensuring that selected and winning products represent the cutting-edge level of the sports goods industry.

The organizing committee will select a curated selection of products from the submitted applications for a dedicated showcase in the CSS AWARDS Zone. For overseas buyers with limited time, this area offers an efficient platform for product trials and selections, providing international visitors with a key window to observe innovations in the sports industry.

CHINA SPORT SHOW is not only an important platform to learn about sports manufacturing in China and global sports innovation but also an ideal venue to find partners, expand procurement channels, and explore emerging sports market opportunities. The Organizing Committee sincerely invites global professionals from sports goods procurement, brand agency, sports venue operation, fitness industry, and sports technology fields to attend and exchange ideas.