CHINA SPORT SHOW 2026 Concludes Successfully | Manufacturers Pursue Innovation, Badminton Market Returns to Rationality

From May 21 to 24, CHINA SPORT SHOW 2026 successfully concluded at the Xiamen International Conference and Exhibition Center in Fujian Province. This year’s exhibition covered a total area of over 200,000 square meters, gathering more than 2,000 exhibitors from home and abroad. The event welcomed over 170,000 visitors, including 5,700 overseas visitors.

CHINA SPORT SHOW 2026 witnessed a significant market correction in the badminton industry —moving from the recent "price surge" and "supply shortage" toward a more rational equilibrium. Mr. Wu Weirong, General Manager of Zhejiang Jiangshan Duojiao Industrial Co., Ltd., noted that the company has differentiated itself through innovative achievements in raw material processing. Through productive dialogues with overseas buyers at the exhibition, the company expects its annual revenue to remain stable compared with last year.

As manufacturing technology advances, nylon shuttlecocks are becoming increasingly comparable to traditional feather shuttlecocks in terms of playing experience, drawing growing interest from buyers for their stable pricing and enhanced durability. Meanwhile, at the Shanghai Double Happiness Co.,Ltd booth, enquiries about Pickleball rackets surged significantly. Industry observers noted that the sharp rise in badminton prices has inadvertently accelerated the development of emerging sports such as Pickleball and flag football. A distributor negotiating OEM orders at the show commented that badminton prices have dropped around 20% year-on-year, expressing hope that the price decline will encourage more players to return to the court.