CHINA SPORT SHOW 2026 Concludes Successfully丨Debut Economy Drives High-Quality Development of the Sports Industry

On May 24, the four-day CHINA SPORT SHOW 2026 concluded successfully at the Xiamen International Conference and Exhibition Center. This year's exhibition area exceeded 200,000 square meters, bringing together over 2,000 exhibitors from home and abroad, and attracting over 170,000 visits, including 5,700 overseas visitors. The number of exhibitors and the exhibition area both hit record highs.

 

This year's show leveraged its full industry chain strengths in the sports goods sector to build a professional, comprehensive platform for precise matchmaking of supply and demand from home and abroad. During the show, new products, technologies, and solutions were launched for the first time in Xiamen. Global industry leaders including SHUA, Johnson Health Tech, Taishan Sports, Merach, and K-power Sports gathered in Xiamen. A host of "Global First," "China First," and "Industry Debut" hardcore products were unveiled.

 

 

The intended procurement amount from overseas VIP buyers and many other core data metrics set new historical records. In the first two days of the show, the number of overseas visitors increased by over 300% year-on-year, with professional buyers from 110 countries and regions gathering in Xiamen. Debut new products became the core vehicle for domestic and international business negotiations.

 

The show centered on professional, vertical, and scenario-oriented directions, setting up three main sectors: the Asia Pacific Fitness Section, the Sports Venue Craftsmanship & Equipment Section, and the Sports Consumption & Services Section. Among these, the 2026 Asia Pacific Fitness Section covered nearly 130,000 square meters, bringing together nearly 1,100 companies, covering the entire fitness industry ecosystem. Driven by five sectors—Forums, Special Events, Technology Matchmaking, Business Seminars, Exhibition Platform—over 50 professional conferences and special events ran throughout the event, building an integrated multi-dimensional service system of "Display + Exchange + Matchmaking."

 

As the Xiamen event concludes, the baton is passed to Chengdu. In 2027, CHINA SPORT SHOW will move to Chengdu. CHINA SPORT SHOW 2027 will be held from May 13th to 16th, 2027, at the Western China International Expo City. We sincerely invite global visitors from the global sports industry to gather in Chengdu.