Intellectual Property Protection: Safeguarding Innovation, Safeguarding the Future of the Industry

Source:China Sport ShowRelease time:06-Jul-2026Clicks:

On May 24, CHINA SPORT SHOW 2026 concluded successfully in Xiamen. The exhibition area exceeded 200,000 square meters for the first time, with over 2,000 enterprises participating.

During the Show, the organizing committee explicitly prioritized intellectual property (IP) protection as a key focus area, reflecting the sports goods industry's accelerated transition toward an innovation-driven development model.

As the global sports goods industry enters a new phase of technological upgrading and intensifying competition, innovation capacity and IP protection have become the foundational pillars for enterprises to compete internationally. For participating companies, a robust IP protection mechanism not only helps maintain a level playing field but also enhances trust and efficiency in international cooperation.

Throughout the event, the committee improved its IP protection framework across the full cycle. Through in-show inspections and rapid-response mechanisms, the committee ensured that exhibitors could conduct exchanges and transactions in a fair and orderly environment.

After the show, the committee carried out case reviews and administered standardized dispositions in accordance with the show's rules,further strengthening industry awareness of compliance and respect for innovation. These measures show that IP protection is not only a regulatory requirement, but also a key foundation for long-term industry development.

Looking ahead, CHINA SPORT SHOW will continue to improve its IP protection and service systems, enhancing the Show's internationalization and standardization, and building a fairer, more transparent, and more efficient cooperation platform for global exhibitors and buyers.

From May 13 to 16, 2027, CHINA SPORT SHOW 2027 will be held at the Western China International Expo City in Chengdu. We warmly welcome more international brands and innovative enterprises to join CHINA SPORT SHOW and explore new cooperation opportunities and growth in both the Chinese and global markets.