CHINA SPORT SHOW Returns to Chengdu in 2027, Opening a New Chapter in Global Sports Industry Collaboration

Source:China Sport ShowRelease time:20-Jul-2026Clicks:

From May 13–16, 2027, CHINA SPORT SHOW 2027 will return to Chengdu and take place at the Western China International Expo City Exhibition Center. This marks the seventh time that CHINA SPORT SHOW and Chengdu have joined forces.

Following its successful edition in Chengdu in 2024, the return to this dynamic city three years later represents more than a reunion between an international exhibition and its host city — it reflects the strong alignment between the growth opportunities of China’s sports industry and Chengdu’s continued development as a global city.

Why has Chengdu once again become a key destination for CHINA SPORT SHOW?

Located in Southwest China, Chengdu serves as an important economic and transportation hub with well-developed infrastructure, extensive experience in hosting major sporting events, and a rapidly evolving sports industry ecosystem.

In recent years, Chengdu has accelerated the development of sports facilities, promoted nationwide fitness initiatives, and encouraged the upgrading of sports consumption, creating new opportunities for companies across sectors including: Sporting goods, Fitness equipment, Sports venue facilities, Smart sports solutions.

At the same time, Chengdu’s strategic location connects businesses with the vast Western China market while providing access to broader international markets, including Southeast Asia, creating an efficient platform for global exhibitors and professional buyers to connect and collaborate.

In 2027, CHINA SPORT SHOW will once again bring together leading sports brands, manufacturers, professional buyers, and industry partners from around the world to explore emerging trends, discover new business opportunities, and shape the future of the global sports industry.

May 13–16, 2027, Chengdu, China. Meet us in Chengdu for CHINA SPORT SHOW 2027 — where global sports industry opportunities come together.