Four Days That Shape Your Global Export Strategy for the Year

Source:China Sport ShowRelease time:20-Jul-2026Clicks:

4 days. 200,000+ sqm of exhibition space. 170,000+ visits. More than an industry exhibition, CHINA SPORT SHOW serves as a key gateway to one of the world’s most dynamic sports markets — connecting global buyers with China’s leading sports manufacturers and supply chains.

From May 21–24, 2026, CHINA SPORT SHOW 2026 successfully concluded in Xiamen, China. With an exhibition area exceeding 200,000 square meters, the show brought together 2,000+ exhibitors from China and overseas and welcomed 170,000+ visits. Multiple key indicators, including VIP buyer purchasing intentions, reached record highs.

As one of Asia’s leading comprehensive sporting goods exhibitions, CHINA SPORT SHOW covers the entire sports industry value chain, providing an efficient platform for global buyers, brands, and industry organizations to connect and collaborate.

During the show, the latest products and innovations were showcased, with leading companies presenting new achievements in fitness equipment, sports venue facilities, sports technology, and sports consumer products.

According to post-show research, more than half of visitors achieved business cooperation or established strong cooperation intentions during the exhibition. The majority of visitors expressed their willingness to attend the next edition and recommend the show to industry peers. Meanwhile, the proportion of visitors with purchasing authority or direct involvement in decision-making continues to increase.

From May 13–16, 2027, CHINA SPORT SHOW 2027 will take place at the Western China International Expo City in Chengdu, China.

Use four days at CHINA SPORT SHOW to shape your global market strategy and seize new opportunities in the international sports industry.

For more insights into CHINA SPORT SHOW 2026 and the latest trends in the sporting goods industry, download the full CHINA SPORT SHOW 2026 Exhibition Report via the link below.

Link: https://cn.sportshow.com.cn/mthz/zsxw/13497.html