CHINA SPORT SHOW 2027: Two Exhibition Sections Connected for Integrated Sports Scenarios – Showcasing the Complete Industry Chain from Venue Facilities to Consumer Equipment

CHINA SPORT SHOW 2027 will be held from May 13 to 16, 2027 at Western China International Expo City, Chengdu, China. The Sports Consumption and Services Section and Asia Pacific Sports Infrastructure & Facilities Section (APSIF) have achieved scene integration.

 

 

Taking sports categories that share venues or equipment – such as tennis, pickleball, badminton and table tennis – as examples, the two sections work together to present a complete industry chain in one stop: from upstream venue facilities and professional equipment, to downstream consumer-grade gear, training services and even derivative cultural products.

 

APSIF Section focuses on sports venue construction, supporting facilities and professional equipment, creating an international trade and technology exchange platform covering venue development, supporting systems and full-category sports facilities and equipment. The Sports Consumption & Services Section brings together mass-market sports equipment, sports training, event operations, sports tourism and cultural resources, integrating product displays, on-site experiences, service consultations and industry matchmaking. The two sections complement each other in scenario creation and category presentation – venue facilities and consumer equipment are showcased side by side, while professional equipment and mass-market products mutually reinforce each other.

 

 

➤ Dual Value for Exhibitors and Visitors

 

This cross-sector integration model enhances the visitor experience by providing a more complete and immersive view of the sports industry ecosystem. At the same time, it creates greater opportunities for cross-sector collaboration among exhibitors, facilitating exchanges and business connections across the upstream and downstream of the industry chain.

 

Two sections, one integrated experience – the complete industry chain presented in one stop. CHINA SPORT SHOW 2027 will be held from May 13 to 16, 2027 at Western China International Expo City, Chengdu, China. From products and technologies to solutions and trends, CHINA SPORT SHOW 2027 brings the entire sports industry ecosystem together, creating new opportunities for global connection and cooperation.