Everyone Likes Green and Low-Carbon

　　The development of outdoor corporations can’t do without big situation and environment. Specifically speaking, big outdoor brands keep sales growing and small businesses are impacted a little; however upper and middle brands are seriously influenced by the economic recession.

　　Nowadays big brands such as Adidas and Nike reduce channels and sports brands intend to transit, while e-commerce grows rapidly as expected. Under this back ground, exhibition of outdoor sports, bicycle, extreme skating in the 31st China Sports Show is launched from July 2013.

　　After the 18th CPC National Congress, the main question during this cycle is that: how to create in the show and how to service the consumers and do better at exhibition and experience work.

　　Organized by government, the Sports Show support small businesses to become bigger, and the organization committee will supply more policy to solve the problem they are facing. In addition, the organization committee will help all enterprises promote themselves.

　　Theme following the last year, the area of outdoor sports, bicycle and extreme skating in 2013 Sports Show encourages concept “Green, Low-carbon” and appeals more experience and outdoor lifestyle.

　　More outdoor bicycle corporations attend the Sports Show this year, especially GIANT and other great brands which bring technology and creation that will be a spotlight; skating corporations keep a scale no less than last year. In totally, nearly one hundred corporations will attend, with 30% skating and 70% outdoor. It is expected that the number of corporations will increase rapidly in the early of next year.

　　What are the new service thoughts put forward by the area of outdoor, bicycle and extreme skating in 2013 Sports Show?

　　After the close of 2012 Sports Show, we communicated and discussed with exhibited corporations and did some surveys. In 2013 Sports Show, despite of “Green and Low-carbon”, we bring out “technology” and “interaction”, which mean designers from universities or institutes home and abroad will cooperate with companies. For instance, we build cooperation with Tianjin Academy of Craft Art and Beijing Sports University, and reveal the whole process from theory to design, from shell fabric to production, promoting the latest products and technology through experience and interaction.

　　It will damage the industry future when domestic outdoor corporations are lack of production standards and their products have poor quality. As one of the hosts of Sports Show, CSGF will support the production of sporting goods standards, improve products quality, and make consumers recognize this market segment.

　　Moreover, organization committee tries to cooperate with local sports industrial park and integrates sports industry recourses, guiding cooperation between corporations, expanded reproduction and capital connection.

　　Qi Yulin, Director of Outdoor, Bicycle and Extreme Skating Zone in China Sports Show