Guo Chao: China SportShow Move to Wuhan, Exhibiting Hall for Innovation

　　(Ms. Guo Chao, Director of Stadium Facility and Construction Zone, 2014 China Sport Show)

　　In May 2014, China Sport Show will move from Beijing to the interior of China---Wuhan. Located by the side of Yangzte River, this transportation hub city in central China will draw another attention for sports. Ms. Guo Chao, who is in charge of Stadium Facility and Construction Zone, introduced the latest situation and highlight of the upcoming Show in an interview.

　　New Exhibition Hall, New Start: 20,000 square meters are up for grabs.

　　It is known that, the 2014 China Sport Show will be held in Wuhan International Expo Center, and the exhibiting area will reach 130,000 square meters, of which the Stadium Facility and Construction Zone will cover 19,000 square meters. Guo Chao said, “Compared with 2013, our exhibiting area will add 5000 square meters.”

　　The location of Wuhan is relatively to the south. According to the data collected before, most of the sports facility enterprises are located in the south part of China. Therefore, the 2014 China Sport Show will attract more attention from the south. A new Hall, a new start, as Director of Stadium Facility and Construction Zone, Guo Chao has high expectation for the upcoming Show.

　　The exhibitor recruiting for 2014 China SportShow starts earlier than previous years. However, within two weeks, most of the open space booths have been booked in his Zone.

　　New future, new opportunity, the exhibiting enterprises is expanding

　　Guo Chao made her own analysis on the exhibitors. As always, most of the large and medium-size enterprises will occupy the key positions of the exhibition. Some famous enterprises including Jrace, Green World Sports, Taishan Sports Industry and Jiangsu CC Grass have already confirmed their exhibiting zones.

　　Besides, more and more new enterprises express their interests on this professional sports show. By the way of industry exchanges and self-display, let more people know their enterprises and products. At present, dozens of new enterprises will exhibit in this Zone, these standard and open space booths will definitely become the focus of the industry this year.

　　To provide a better service, China Sport Show makes a subdivision for the exhibiting enterprises. Guo Chao introduced. ”My section will be divided into two parts, A4 and A5 Halls. Now A4 Hall is planned as the ground material zone while A5 as the general zone.” Then a more subdivided zone must bring a new visiting experience for the exhibiting enterprises and audiences.

　　New target, new expectation: innovation brings vitality in the industry.

　　As the usual practice, each year’s China Sport Show will set up a theme, and each zone is with no exception. After the years of accumulation and reflection, the Stadium Facility and Construction Zone, as one of the most important foundations in sports and competition, set its long-term vision to the future once again.

　　Innovation is imperative. Guo Chao thinks that, due to the fast development of China’s urbanization, in recent years, the pace of urban construction is slowing down. The infrastructure construction, including the build of stadium, is becoming to be flattened. Therefore, the industry of sports construction needs new energy to be injected in, bringing a new development opportunity. Innovation is definitely the only way for an industry to path forward.

　　Therefore, in the next China SportShow, enterprises with self-innovation and technology research and development capability will become the new highlights. SportShow also hope to accelerate the industry’s innovation and development by this means.

　　Wuhan International Expo Center is designed as a fan shape. The Stadium Facility and Construction Zone will be located in Hall A4 and A5 in the left wing, a small triangle hall will link them up. This kind of design, not only can let exhibiting enterprises keep their independence, but also can make audiences walk through without any obstruction. For hardware, all facilities for public in the halls are well-equipped, including big conference room, function room, stereo system and interpretation facilities. Above each Hall, small conference rooms can be used for exhibitors to communicate with their clients. Besides, internet connection and WIFI service is easy and cheap. For software, high-quality servicing teams will be ready to provide any help at any time. If needed, the manager of each Hall will provide one-to-one service directly to the exhibitor or audience.