As newly elected General Secretary of Fitness Equipment Committee of China Sporting Goods Federation and Manager of fitness equipment zone, Ms. Sun Li brought new look to the zone.
Fitness equipment industry in booming with more and more people participate in fitness. Manufacturers and dealers have such great enthusiasm to be exhibitors recent years that the expansion of exhibition area was not able to cover their growing needs. To give more medium or small sized company chance to be exhibitors, new policy was carried out this year--maximum area of each booth should be 500 m2. However, competition is still stiff.
Fitness equipment manufacturers should keep their focus on their products rather than propaganda campaign. Design and quality is the life products and company. So this year, theme of the zone is Humanization Design & More Comfortable Products.
A public stage would be set up inside the fitness equipment zone. Exhibitors can apply for certain period of time to promote their products on the stage.
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