Article From：WFSGI News Alert Google, EA SPORTS and adidas have come together in order to create a new product which gives recreational football players the chance to gamify their experience through a new connected insole, which can be wo...

Article From：SGB MEDIA Brooks Brothers Group Inc. announced that it has filed a response and counterclaim against Brooks Sports, Inc. for breach of contract, trademark infringement, dilution and unfair competition. The lawsuit seeks to el...

Article From：SGB MEDIA Decathlon, the French-sporting goods chain, reported sales rose 9 percent in 2019, to over 12.4 billion ($13.78 bn). According to the 2019 Facts And Figures page on its website, Decathlon finished the year with 93,0...

Article From：SGB MEDIA BSN Sports, a direct marketer and distributor of sporting goods to the school and league markets and a division of Varsity Brands, on Friday announced that it has acquired Athletics Unlimited, based in Sacramento, C...

Article From：SGB MEDIA BSN Sports announced that it has acquired Nill Bros. Sports, based in Kansas City, KS. Nill Bros. has been family-owned and operated by the Nill family since its founding in 1960 and services Kansas and Missouri. Te...

Article From：SGB MEDIA The International Esports Federation (IeSF) has announced the game titles for the 2020 World Championship in Eilat in Israel. Fighting title Tekken 7, battle arena game DOTA and eFootball Pro Evolution Soccer (PES)...

Article From：SGB MEDIA Public health recommendations call for people to do at least 30 minutes of moderate activity every day but, partly due to sedentary work environments, many fail to achieve this. Research undertaken by a team from th...

Article From：SGB MEDIA International Olympic Committee president Thomas Bach has said the governing body is determined the 2020 Tokyo Olympics will proceed as planned despite concerns over the coronavirus outbreak. Per Kyodo News (h/t Age...

Article From：SGB MEDIA The 2020 Tokyo Olympics are more likely to be canceled than moved or rescheduled if by late May the coronavirus outbreak is deemed too dangerous to go ahead with the original schedule, according to International Oly...

Article From：SGB MEDIA The National Retail Federation on Wednesday forecasted that retail sales during 2020 will increase between 3.5 percent and 4.1 percent to more than $3.9 trillion despite uncertainty from the lingering trade war, coro...

A survey of nearly 170 firms by the American Chamber of Commerce in China, or AmCham China, found nearly one-third of U.S. firms with exposure to China are facing increased costs and significantly reduced revenue due to the coronavirus outb...

Article From：SGB MEDIA The National Basketball Association (NBA) and New Balance Athletics, Inc. announced a new multiyear agreement that will make the global athletic brand an official marketing partner of the NBA. New Balance officially...

Article From：WFSGI News Alert German sportswear firm Adidas warned business activity in China has fallen dramatically in recent weeks, citing a material negative impact from the coronavirus outbreak. It comes at a time when many in the sp...

Article From：WFSGI News Alert Sports brand Puma has reported revenues of 5.5 billion for 2019, an increase of 16.7% year on year. Its pre-tax earnings on these revenues were 440 million, an increase of 30%. Commenting on the results, chie...

Article From：WFSGI News Alert The sportswear brand and retailer appointed Heidi ONeill as president for consumer and marketplace, Andy Campion as chief operating officer, and Matthew Friend as chief financial officer. ONeill is currently...

Article From：WFSGI News Alert The European Esports Federation (EEF) is set to be officially established later this week in the European Parliament in Brussels. The new organisation is to be founded on Thursday (February 20) under the prin...

Article From：WFSGI News Alert UEFA and Disney have announced a new partnership that will see the pair launch Playmakers - a grassroots programme for girls across Europe. The programme is developed for girls, aged 5-8 years of age, who are...

Article From：WFSGI News Alert Tokyo 2020 have revealed that the official motto of this years Olympic and Paralympic Games will be United by Emotion. Organisers said the slogan emphasises the power of sport to bring together people from di...

Article From：WFSGI News Alert Yue Yuen reported sales of $878.1 million in January against $924.0 million, a decline of 5.0 percent. Yue Yuen is a global leader in the manufacture of athletic and casual/outdoor footwear and also operates...

Article From：WFSGI News Alert Asics Corp.s sales in the North American region in the fourth quarter slid 5.5 percent to 18.8 billion ($171 mm) from 19.9 billion a year ago. The operating loss in the region was reduced to 2.12 billion ($19...