Article From：SGI Europe With the start of the Olympic Games in Beijing, the share prices of Chinese sports companies Anta Sports and Li Ning have risen, each by almost five percent in recent days. Analysts attribute this to a positive moo...

Article From：SGB MEDIA The NPD Group announced the winners of its second annual Outdoor Sports Retail Performance Awards. According to NPD Retail Tracking Service data*, the awards acknowledge the fastest-growing brands in the U.S. outdoo...

Article From：SGB MEDIA Participation research shows overall golf participation in the U.S. increased by 600,000 to 37.5 million in 2021, up 2 percent, according to the State of the Industry Graffis Report published by the NGF (National Go...

Article From：SGB MEDIA Nike has filed a lawsuit in the Southern District Court of New York against StockX, accusing the sneaker resale marketplace of using Nikes trademarks without authorization to market and sell non-fungible tokens (NFT...

Article From：SGB MEDIA Amazon and Nike are reportedly exploring separate bids for Peloton, the beleaguered leader in internet-connected bikes and treadmills. Pelotons shares traded up more than 30 percent in after-hours trading. The Wall...

Article From：Front Office Sports StockX, an online sneaker and streetwear reseller, is planning to launch a service allowing consumers to buy and sell NFTs that are linked to physical sneakers from major sports brands. Known for selling g...

Article From：SGI Europe The sporting goods retailer and manufacturer Decathlon is testing the expansion of sustainable services in Germany. In Munich, a pilot project has been set up in collaboration with Glocally, a logistics company fou...

Article From：SGB Media Grassroots Outdoor Alliance (GOA) released sales data showing an uptick in holiday season sales and a record-setting two years of sales increases. In comparison to 2020, GOA member retailers were up +29 percent year...

Article From：Front Office Sports Change is coming to Peloton after a brutal 2021. The at-home fitness giant is bringing in consulting firm McKinsey Co. to evaluate its cost structure and potentially eliminate jobs. Job cuts were reportedl...

Article From：Front Office Sports As Apple and Meta continue to make significant investments within the wellness and fitness spaces, retaining top talent has become imperative and competitive. Apple, which recently unveiled its Series 7 wa...

Article From：SGI Europe In some Russian regions, consumer activity in the sporting goods market has nearly doubled thanks to snowy winter conditions during the current winter season. It has been particularly strong over the online channel...

Article From：SGI Europe FESI, the European Federation of the Sporting Goods Industry, had already expressed mixed feelings last month about a report issued by a committee of the European Parliament about the European Unions proposals for...

Article From：SGB Media 361 Degrees International, Ltd. reported retail sales of 361 core branded products for the fourth quarter of 2021 recorded high-teens growth compared to the same period of 2020. Retail Sales Performance of its kids...

Article From：SGB Media Amer Sports has reached an agreement to divest Suunto to Liesheng, a Chinese technology company focusing on the smart and sports wearables electronics segment. Amer Sports said its strategy is to focus on developing...

Article From：SGB Media The National Marine Manufacturers Association (NMMA) announced that U.S. new powerboat retail unit sales are expected to surpass 300,000 units for the second consecutive year, closing 2021 an estimated 4-to-6 percen...

Article From：Front Office Sports Peloton is expanding its footprint literally. The fitness company known for its at-home treadmills and bikes unveiled its second pair of cycling shoes today. The Altos, which retail for $145, are designed...

Article From：Front Office Sports Garmins 2021 connected fitness report has provided insight into how consumers have stayed active amid a global pandemic. From data collected through smartwatches, Garmin saw the number of indoor activities...

Article From：Fibre2Fashion Chinese consumers strongly preferred domestic brands last year and the number of domestic brands among the top 10 rose from four in the third quarter (Q3) of 2020 to six in Q3 last year. Product sales of Chinas...

Article From：Fibre 2 Fashion More policy measures to expand domestic demand are needed to strengthen Chinas economic recovery that gained momentum in December as signs of souring exports and employment situation emerge, according to exper...

Article From：SGB Media Augmented reality contact lens developer Mojo Vision has partnered with Adidas and several other fitness brands to bring its data-tracking eye lens into the consumer market. The company also announced $45 million in...